I had the opportunity to interview a successful entrepreneur by the name of Shane Pike this past week. Shane is the former co-owner of NursingJobs.org. He and his partner sold the site to Internet Brands in 2008. He regularly blogs on Ask Shane and is a mentor to many successful online entrepreneurs.
Our conversation is pretty much informal chatter on my part–I’m an interviewer newb!–but Shane is excellent and dispenses lots of great advice and “insider” tips for small to mid-sized internet entrepreneurs. Let us know what you think by leaving a comment!
Important disclaimer: We’ve never worked with Shane professionally and this profile is in no way meant to pass his success off as something we were a part of. He’s an inspiration to our team and exemplifies the type of entrepreneurs we associate with and aim to help create.
Listen Here:
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Program Outline
Shane’s Background
- Career Trajectory
- Worked for HeadHunter.net and Career Builder buying distressed sites
Competition
- Competition between little guys and site hungry beasts
- Valuation problems
- Careers niche is exhausted…look for new niches
Nursing Jobs
- Start with the keywords, search for sites to buy
- NursingJobs.org start
- Redesign, long tail, generating revenue
- Test everything! “See what sticks”
- Growth of NursingJobs.org
Road to the Sale
- Big domain package, raising capital (Founders Investment Banking)
- Is Nursing Jobs for sale?
- Big companies don’t get domains generally…want to buy up and running sites
Closing Advice
- Exact match domain benefits
- Going for the Grand Slam
- Tips for selling an internet business


